#Insight – 5 Top Selling Private Label Products for 2018

#Insight – 5 Top Selling Private Label Products for 2018

It’s that time of year once again where dust is blown off diet books, fitness DVDs are salvaged and ‘This is my year’ diet promises made. The visits to the gym may only last a month but Cosmiko knows the top-selling Private Label Products for 2018 that aren’t just a new year’s resolution and could prove lucrative for your business throughout the year. One of Cosmiko core goals is to be on the cutting edge of the market and identify emerging trends as they show in 2018.

So here is FIVE (Predicted) Top Selling Private Label Products for 2018;

1. Masks of all Kind

2017 was certainly the year of the mask with Victoria Beckham and Kim Kardashian all very eager to show theirs off and set the trend running. 2018 is going to be no exception with masks proving to be EVEN more popular. As the category widens there is much more availability and choice in terms of ingredients and the types of treatment. Sheet masks proved popular but 2018 will see Jelly Masks gain popularity along with Caffeine Masks, Black Tea Masks, Charcoal Masks and the ever-popular clay mask. Cosmiko is a Cosmetics Manufacturer and these can be developed as a Private Label Cosmetic Product, all hand-made in the UK.

2. Environmentally Friendly Packaging

The environment is one of our biggest concerning factors at Cosmiko. There is no shying away from the attention brought by Scientists, News agencies and even politicians who are reporting the catastrophic effects humans are having on our planet. At Cosmiko we pride ourselves on recycling absolutely everything we can and encouraging customers to take on more readily recycled materials such as Glass and Aluminium as opposed to the problem plastic packaging. These attitudes are not going unnoticed and as a result companies are developing new products and packaging to meet the demands in the market. As we receive new and exciting products we will be keen to update the Cosmiko blog. If you’d like to talk about private label cosmetic manufacturing, please contact us.

3. Bespoke EVERYTHING

With more and more people’s attitudes changing towards finances and spending we can also see a trend into consumers spending that little bit extra for something that little bit extra special. They may be spending this little bit extra for a specialised treatment such as something for psoriasis, deep wrinkle cream etc. or they could potentially be buying as a gift for someone else in which case the bespoke and special aspect of it can be very important. Private Label Manufacturing means that absolutely everything is bespoke to your order and Cosmiko can provide specialised formulas, custom packaging and labelling to add real bespoke qualities to your private labels cosmetics.

4. Gender Neutral Products

As we enter 2018 we are seeing men and women choosing beauty and cosmetics products on their personal preferences as opposed to their gender and who the product is marketed at. As gender roles are beginning to blur in today’s society more and more companies are jumping on board to offer products focusing on their individualities. Calvin Klein’s CK2 fragrance is gender-free and has proven to be very popular since it’s release in 2016.

The younger generation of today are the first to explore this with open minds and triggers that fall more on their individualities and personalities. The Gender-Free concept can be explored through careful consideration when picking fragrance and packaging and is very much an emerging market going into 2018. Cosmiko has a full range of fragrances which can be incorporated into a large number of our Private Label Cosmetic and Private Label Skincare Products. For more information on fragrances, click HERE.

5. Oils going into Overdrive

Oils and Essential Oils were another massive product in 2017 which is expected to only get more and more popular throughout 2018. Research shows that sales of Oil in it’s various forms has increased by a staggering 555% within recent years. For this reason alone we believe that everyone will be incorporating Oils into their beauty products and beauty regimes within 2018.

The list of uses for Oils is almost never ending and could probably stretch around the globe. From skincare to haircare, used in mens products, cooking, aromatherapy and so much more. Mens Beard Oil has proved to be one of the fastest growing popular products, showing such simple products can be so effective at their treatments.

Cosmiko can supply hundreds of varieties of Oils and Essential Oils and they can simply be incorporated into any formulation along with a fragrance to really set your private label products apart from the others. With attitudes towards long lists of ingredients souring, Oils are a perfect solution with majority of formulas only containing 3-4 natural and organic ingredients.  To find out more about the Oils we have available to incorporate, please click HERE.

So whether you’re looking into masks, the newest in environmentally-friendly packaging, genuine bespoke product and packaging design, gender neutral production or you’d like to join the essential Oil revolution with some private label cosmetic products, Cosmiko can offer all of these services and we take pride in being the first to offer these sort of products. If you’d like to keep on top of all the newest products and trends within the market then please subscribe to our Facebook or LinkedIn for all the latest articles and blog posts. If you’d like to contact us regarding private label then please contact us at sales@cosmiko.co.uk or click HERE for the contact page.